Product Strategy & Design Insights

Explore how we think, how we work, and what we’re working on through our collection of articles, podcast discussions, and webinars.

Category: Articles
8 Image Optimization Tips That Will Improve Your UX and Site Speed
Article // Jun 30, 2021 12:30:00 PM // 7 min read
8 Image Optimization Tips That Will Improve Your UX and Site Speed

As a product manager, you’re constantly trying to improve the user experience for your customers and increase your internal team’s efficiency. 

4 Steps to a Mature, High-Functioning Design Team
Article // Jun 16, 2021 10:15:00 AM // 6 min read
4 Steps to a Mature, High-Functioning Design Team

As a company leader, you want assurance that you’re getting your money’s worth from your design team. One way to measure this is to look at your team’s effectiveness. 

What You're Missing Without a UX Flow for your Digital App
Article // May 26, 2021 11:30:00 AM // 6 min read
What You're Missing Without a UX Flow for your Digital App

If you’re like most product execs, it’s a challenge to get your team to agree on the nuances of how users should accomplish even the tiniest tasks within your digital application. Let alone decide how each different task should fit together into one…

Organizing Your Design Documents to Increase Productivity
Article // May 20, 2021 1:30:00 PM // 6 min read
Organizing Your Design Documents to Increase Productivity

Imagine building a house one room at a time, without blueprints, instead of on a solid foundation. You decide, arbitrarily, to build the kitchen first. But you forget that you also need a bathroom off the kitchen, so you go back and tack that on.…

Why Your Design Team Sucks (and How to Fix It)
Article // May 5, 2021 11:41:50 AM // 7 min read
Why Your Design Team Sucks (and How to Fix It)

As an exec, you’re tired of hearing about the same open items and incomplete tasks. You think to yourself, didn’t we already solve this problem? Or, how on earth is this taking so long? 

3 Trends That Predict Which Fintech Companies Will Succeed
Article // May 4, 2021 11:42:38 AM // 5 min read
3 Trends That Predict Which Fintech Companies Will Succeed

Keeping up with trends might be enough in some industries, but not fintech. The fintech space is especially fast-moving and ever-evolving. Only companies that get out ahead of trends succeed. 

Great Design Is Non-Negotiable — Here’s the Science to Prove It
Article // Mar 31, 2021 11:20:46 AM // 7 min read
Great Design Is Non-Negotiable — Here’s the Science to Prove It

Great design is not a luxury. It’s a necessity.   This bears repeating: Great design, a product that looks good and works well, is essential for success. Software has matured enough that you simply will not succeed with an ugly, ill-conceived…

Strategies for Getting Stakeholder Buy-In on User Research Findings
Article // Mar 10, 2021 10:16:37 AM // 5 min read
Strategies for Getting Stakeholder Buy-In on User Research Findings

Are you ignoring your customers?  If you’ve done any user research, even with just a few customers, you’ve likely uncovered very obvious customer pain points that can be fixed. While these customer insights are valuable and actionable, it can be…

Track These 2021 Fintech Trends to Stay Relevant
Article // Mar 3, 2021 10:31:36 AM // 7 min read
Track These 2021 Fintech Trends to Stay Relevant

Is your inbox flooded with emails predicting trends for 2021? While trend forecasting might seem overdone or cliche, like joining a gym January 1, there’s good reason to reflect on themes emerging in your industry. 

Why Innovation Labs Don’t Work (and What to Do Instead)
Article // Feb 5, 2021 1:28:19 PM // 5 min read
Why Innovation Labs Don’t Work (and What to Do Instead)

What if you could lose weight by putting your friend on a diet? You could eat whatever you want and reap the benefits of your friend’s healthy habits by proxy. Scale this model to the masses and you’d be alarmingly rich. 

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