Product Strategy & Design Insights

Explore how we think, how we work, and what we’re working on through our collection of articles, podcast discussions, and webinars.

Topic: Business Innovation
The Best Design Advice is 200 Years Old
Article // Feb 22, 2019 8:00:00 AM // 1 min read
The Best Design Advice is 200 Years Old

Every once in a while something from the past becomes front and center again. History repeats itself, and all. Such is the case with John Ruskin. Never heard of him? You're not alone. I first heard of Ruskin years ago. The article linked below…

Spotify Wants all Your Ears
Article // Feb 22, 2019 8:00:00 AM // 1 min read
Spotify Wants all Your Ears

It's no secret that Spotify is pushing hard to get as many monthly subscribers as possible. It's all about the MRR. Last week they announced the acquisition of Gimlet (producers of several great podcasts you should try) and Anchor. All in, Spotify…

Dane Howard - Samsung NEXT
Podcast // Feb 19, 2019 4:00:53 AM // 1 min read
Dane Howard - Samsung NEXT

Dane Howard is a design leader & entrepreneur. As a creative generator, he designs momentum for world class products, services and brands.

Ford Bets Big on Design Thinking
Article // Feb 8, 2019 12:00:00 PM // 1 min read
Ford Bets Big on Design Thinking

Why did Ford hire a furniture maker as CEO instead of someone with more automotive experience? The short story is because Jim Hackett understands the importance of designing products for the people who will use them.

Arin Bhowmick- IBM
Podcast // Dec 12, 2017 4:00:57 AM // 1 min read
Arin Bhowmick- IBM

Making software on a global scale is really hard. You have to know what each person is trying to do and how to tailor the experience to their specific needs.

4 Steps to a Human-Centered Business Model
Article // Dec 6, 2017 10:46:00 AM // 7 min read
4 Steps to a Human-Centered Business Model

Understanding what people want and designing things that satisfy them is the most powerful way to achieve business goals. Whether you're selling products or services, you might find that traditional marketing isn't working as well as you'd hoped. No…

Matthew Marshall - New Story
Podcast // Nov 28, 2017 11:10:48 AM // less than 1 min read
Matthew Marshall - New Story

Matthew Marshall is Co-founder and Head of Product at New Story – a nonprofit startup that transforms slums into sustainable communities around the world. Matthew is a Y-Combinator graduate, World Economic Forum Global Shaper, University of Georgia…

Jeremy Haile - Sideqik
Podcast // Nov 17, 2017 11:48:34 AM // 1 min read
Jeremy Haile - Sideqik

Jeremy is co-founder and CEO at Sideqik, a platform that helps brands develop impactful relationships with great influencers and get their products in front of the right consumers. Sideqik works with some of the world’s top brands like Logitech,…

Brian Hull - The Weather Company, An IBM Business
Podcast // Nov 6, 2017 2:37:31 PM // 26 min read
Brian Hull - The Weather Company, An IBM Business

Brian Hull is a creative leader with over 15 years experience in driving award-winning solutions for some of the world’s largest advertising agencies, marketers and brands.

Nikhil Deshpande - GeorgiaGov Interactive
Podcast // Oct 31, 2017 9:42:27 AM // 36 min read
Nikhil Deshpande - GeorgiaGov Interactive

As Director of GeorgiaGov Interactive at the Georgia Technology Authority, Nikhil Deshpande leads the team responsible for managing Georgia.gov, the official online portal to Georgia state government, and a web-publishing platform for state agencies…

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