Product Strategy & Design Insights

Explore how we think, how we work, and what we’re working on through our collection of articles, podcast discussions, and webinars.

Topic: Design Operations
Troubleshooting Common Product Design Mistakes with Ryan Frederick of AWH
Podcast // Jan 22, 2021 12:57:30 PM // 1 min read
Troubleshooting Common Product Design Mistakes with Ryan Frederick of AWH

It’s human nature to want to solve problems as soon as they come into view — no matter if the problem is worth your efforts in the first place. We’re also wired to think a complex problem warrants an equally complex solution. 

3 Steps to Faster Product Design Through Cross-Team Collaboration
Article // Jan 19, 2021 10:29:24 AM // 6 min read
3 Steps to Faster Product Design Through Cross-Team Collaboration

You know you need to keep pace with competitors, but you can’t seem to release new products or updates fast enough. And it’s not because you don’t have inventive ideas or dedicated employees. It’s too often the result of dysfunctional or inadequate…

When and How to Use Sketches, Wireframes, and Prototypes
Article // Dec 9, 2020 1:29:44 PM // 7 min read
When and How to Use Sketches, Wireframes, and Prototypes

Let’s be honest. One of the most difficult parts of any design project is having the right information available when making decisions about what to do. We’ve seen a lot of teams make the mistake of using a wireframe to discuss visual design…

Managing Design Across Multiple Departments
Webinar // Nov 4, 2020 8:41:37 AM // 1 min read
Managing Design Across Multiple Departments

As digital products, apps, and websites become more advanced and human-centered there is an increasing need for organizations to to stop “shipping the org chart” and work across departmental boundaries. This can be difficult, especially in large…

How to Speed Up the Design of Digital Products
Webinar // Jul 10, 2020 12:04:47 PM // 1 min read
How to Speed Up the Design of Digital Products

One of the biggest challenges in digital product development today is the time it takes to design something of quality. Many designers insist on creating a custom design system for each project they take on, regardless of how well other conventions…

Why You Should Consider Hybrid Project Management
Webinar // Apr 15, 2020 12:07:13 PM // 3 min read
Why You Should Consider Hybrid Project Management

There is nothing quite like officially kicking off a new project. The timeline is clear, to-do lists are organized, messages are all in place. It’s what happens next that matters.

Empathy and Personalization at Scale
Article // Jun 21, 2019 5:21:00 PM // 3 min read
Empathy and Personalization at Scale

They say everyone’s favorite thing to hear is their own name. That’s why sales people are trained to learn your name quickly and use it a few times in conversation, to build rapport and trust. 

Using Hypotheses to Make Better Decisions at Scale
Article // Apr 5, 2019 4:47:00 PM // 2 min read
Using Hypotheses to Make Better Decisions at Scale

We talk about assumptions and hypotheses a lot when we're developing product strategy and making decisions on what to build. Whether you're creating something new or rethinking an existing product, you have to make some bold choices about what…

Mike Dick - Co-Founder, Gather
Podcast // Apr 2, 2019 8:00:14 AM // 1 min read
Mike Dick - Co-Founder, Gather

How do you go about creating a single design system to support multiple brands and products at the same time? What’s the impact of design systems for startups vs large companies? We’ll find out in today’s conversation with Mike Dick.

Greg Storey - InVision
Podcast // Feb 12, 2019 9:00:05 AM // 2 min read
Greg Storey - InVision

About This Episode What is the relationship between innovation, design, and organizational culture? In a perfect world, they don’t just overlap; they are continuously working together in a symbiotic relationship. So why is it that the three aren’t…

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