Product Strategy & Design Insights

So you’ve decided to go on vacation to some far-flung destination. How exciting! What’s the first step in that process? You need to find a flight and book it. Ideally, the process of booking a flight would be easy, even dare we say “fun”. But is it? 

The New Year is upon us, and now's the time for motivation, reflection, and planning. What better time to implement some simple health checks and strategic workshops to increase productivity and team alignment?

How do you ensure your team, across all departments, is on the same page? A big part of a product manager or owner’s job is seeking to understand what their organization needs as a whole, and then curate solutions to their problems. Sometimes…

One of the most common problems our clients come to us with is how to “do design” more efficiently and effectively. It seems the larger and older the organization is, the more they struggle to perform the activities required to create high quality…

The business case for UX Design is strong. Right? Better UX leads to quicker adoption, less cart abandonment, easier enrollment, and a frictionless payment process. A good User Experience is priceless. Isn’t it? If you’re nodding your head yes,…

You have a loyal customer base, your design team is clicking on all cylinders, your design system is solid and has been adopted by Engineering,  you have strong data & analytics to make a case for a new product. You and your product design are ready…

Imagine building a house one room at a time, without blueprints, instead of on a solid foundation. You decide, arbitrarily, to build the kitchen first. But you forget that you also need a bathroom off the kitchen, so you go back and tack that on.…

As an exec, you’re tired of hearing about the same open items and incomplete tasks. You think to yourself, didn’t we already solve this problem? Or, how on earth is this taking so long? 

2020 brought change to every industry, and fintech is no exception. Thanks in large part to the pandemic, which forced at-home banking, tech adoption skyrocketed. Features that were once thought of as nice to have, or even too difficult to use — QR…

Great design is not a luxury. It’s a necessity.   This bears repeating: Great design, a product that looks good and works well, is essential for success. Software has matured enough that you simply will not succeed with an ugly, ill-conceived…