Product Strategy & Design Insights

Explore how we think, how we work, and what we’re working on through our collection of articles, podcast discussions, and webinars.

Topic: Product Strategy
2 Simple Strategies for Turning Customer Research Data into Actionable Insights
Article // Aug 2, 2021 10:30:42 AM // 5 min read
2 Simple Strategies for Turning Customer Research Data into Actionable Insights

You conducted customer research because you read somewhere that it’s the right thing to do. And you can finally say you did it. 

Tired of Wasting Time on Features Your Customers Hate? You Need Analytics Tools.
Article // Jul 26, 2021 1:17:27 PM // 6 min read
Tired of Wasting Time on Features Your Customers Hate? You Need Analytics Tools.

Keeping up with customer expectations and desires is difficult. It’s even more difficult if you don't know how customers are using your product.

8 Image Optimization Tips That Will Improve Your UX and Site Speed
Article // Jun 30, 2021 12:30:00 PM // 7 min read
8 Image Optimization Tips That Will Improve Your UX and Site Speed

As a product manager, you’re constantly trying to improve the user experience for your customers and increase your internal team’s efficiency.

4 Steps to a Mature, High-Functioning Design Team
Article // Jun 16, 2021 10:15:00 AM // 6 min read
4 Steps to a Mature, High-Functioning Design Team

As a company leader, you want assurance that you’re getting your money’s worth from your design team. One way to measure this is to look at your team’s effectiveness. 

What Your Team is Missing About Design Thinking
Podcast // Jun 2, 2021 1:30:00 PM // 2 min read
What Your Team is Missing About Design Thinking

The design thinking process is well documented and established. In fact, our most recent podcast guest, Wayne Li, was at the famous Stanford d.school when they helped create and document design thinking in the first place. 

What You're Missing Without a UX Flow for your Digital App
Article // May 26, 2021 11:30:00 AM // 6 min read
What You're Missing Without a UX Flow for your Digital App

If you’re like most product execs, it’s a challenge to get your team to agree on the nuances of how users should accomplish even the tiniest tasks within your digital application. Let alone decide how each different task should fit together into one…

Organizing Your Design Documents to Increase Productivity
Article // May 20, 2021 1:30:00 PM // 6 min read
Organizing Your Design Documents to Increase Productivity

Imagine building a house one room at a time, without blueprints, instead of on a solid foundation. You decide, arbitrarily, to build the kitchen first. But you forget that you also need a bathroom off the kitchen, so you go back and tack that on.…

How Digital Banks Will Fight Fraud in the Future
Podcast // May 19, 2021 11:40:09 AM // 1 min read
How Digital Banks Will Fight Fraud in the Future

When was the last time you visited a physical bank branch and talked to a real live human about your account? It’s probably been a while — and that’s the point. 

Why Your Design Team Sucks (and How to Fix It)
Article // May 5, 2021 11:41:50 AM // 7 min read
Why Your Design Team Sucks (and How to Fix It)

As an exec, you’re tired of hearing about the same open items and incomplete tasks. You think to yourself, didn’t we already solve this problem? Or, how on earth is this taking so long? 

3 Trends That Predict Which Fintech Companies Will Succeed
Article // May 4, 2021 11:42:38 AM // 5 min read
3 Trends That Predict Which Fintech Companies Will Succeed

Keeping up with trends might be enough in some industries, but not fintech. The fintech space is especially fast-moving and ever-evolving. Only companies that get out ahead of trends succeed. 

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