Product Strategy & Design Insights

Explore how we think, how we work, and what we’re working on through our collection of articles, podcast discussions, and webinars.

Topic: User Interface Design
What You're Missing Without a UX Flow for your Digital App
Article // May 26, 2021 11:30:00 AM // 6 min read
What You're Missing Without a UX Flow for your Digital App

If you’re like most product execs, it’s a challenge to get your team to agree on the nuances of how users should accomplish even the tiniest tasks within your digital application. Let alone decide how each different task should fit together into one…

Why Your Design Team Sucks (and How to Fix It)
Article // May 5, 2021 11:41:50 AM // 7 min read
Why Your Design Team Sucks (and How to Fix It)

As an exec, you’re tired of hearing about the same open items and incomplete tasks. You think to yourself, didn’t we already solve this problem? Or, how on earth is this taking so long? 

When and How to Use Sketches, Wireframes, and Prototypes
Article // Dec 9, 2020 1:29:44 PM // 7 min read
When and How to Use Sketches, Wireframes, and Prototypes

Let’s be honest. One of the most difficult parts of any design project is having the right information available when making decisions about what to do. We’ve seen a lot of teams make the mistake of using a wireframe to discuss visual design…

Case Study: The UX of Booking a flight on 8 major airline websites.
Webinar // Sep 2, 2020 1:26:00 PM // 1 min read
Case Study: The UX of Booking a flight on 8 major airline websites.

We booked flights on 8 major airlines and captured each step of the process. Which one has the easiest booking flow? Watch the webinar to find out.

How Great Typography Makes Web Apps Faster & Easier to Use
Webinar // Aug 11, 2020 8:34:19 AM // 2 min read
How Great Typography Makes Web Apps Faster & Easier to Use

Why is your typography important? Typography impacts the user’s experience, mood, and relationship with your product.

Mike Dick - Co-Founder, Gather
Podcast // Apr 2, 2019 8:00:14 AM // 1 min read
Mike Dick - Co-Founder, Gather

How do you go about creating a single design system to support multiple brands and products at the same time? What’s the impact of design systems for startups vs large companies? We’ll find out in today’s conversation with Mike Dick.

The Difference Between UI and UX
Article // Mar 29, 2019 2:23:00 PM // 2 min read
The Difference Between UI and UX

We're talking about this again? Okay. It's simple.

Solid vs. Outline Icons: Which Are Faster to Recognize?
Article // Mar 1, 2019 8:00:00 AM // 1 min read
Solid vs. Outline Icons: Which Are Faster to Recognize?

No doubt you've seen lots of icons while using your favorite websites and apps. Have you ever thought about which icons are easier to recognize? Icons are one of those little details that can make or break the experience of using an app. They need…

UX Design, UI Design and No Design  —  Oh My!
Article // Aug 8, 2017 12:08:00 PM // 5 min read
UX Design, UI Design and No Design  —  Oh My!

Can I share with you that I am not that fun at parties. For those of you who have met me in person, that will make sense, and you won’t be surprised that my go-to small talk question (a party faux-pas) is “what do you do for work?” I actually love…

Collin Miller - The Onion
Podcast // May 9, 2017 12:33:36 AM // 27 min read
Collin Miller - The Onion

Collin Miller is a Staff Engineer at The Onion and Fusion Media Group. His focus is on the front-end, JavaScript, and component architecture. He works in the framework of Cultural Historical Activity Theory to justify the necessity of team-led…

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